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Homeless hotspots plan causes controversy for BBH ad agency

An “experiment” which involved using homeless people as mobile wi-fi hotspots has attracted criticism, forcing the advertising agency behind it to defend itself.

A division of Bartle Bogle Hegarty (BBH) equipped 13 homeless people with 4G mifi devices in Austin, Texas.

It suggested the public pay $2 (£1.30) for 15 minutes access to the net.

Comments posted to the BBH’s site accused the project of being “unseemly” and “wrong”.

Members of Twitter asked “what has this world come to?” and accused the project of being a “gimmick”.

CNN in Talks to Acquire Mashable

CNN in Talks to Acquire Mashable, Sources Say
By BRIAN STELTER
AUSTIN, Tex. — CNN, a unit of Time Warner, and Mashable are in advanced talks that may lead to an acquisition of the social news Web site, three people with knowledge of the talks said.

Mashable, which specializes in stories about technology and social media, could bolster CNN.com, which is one of the most popular news Web sites in the United States. An acquisition of Mashable would make a statement about CNN’s interest in startups and social media.

Samsung redesigns Galaxy Tab

As expected, Samsung appears to be designing around the German sales ban on the Galaxy Tab 10.1 by altering the device’s appearance, a parallel to the revised smartphone software it shipped in the Netherlands to avoid a sales ban due to Apple’s patents. MobiFlip spotted the redesigned Galaxy Tab 10.N (pictured above), and the device’s only difference — aside from a Bluetooth bump to 3.0 — is a frame that wraps around the left and right sides, slightly intruding onto the glass. Edge-to-edge glass is an important part of Apple’s European iPad design registration, so Samsung is likely targeting only that aspect of the appearance and leaving the remaining hardware untouched. We’ll see if the German court thinks these changes are enough and if Apple thinks it’s worth challenging this new version, but for now it looks like Samsung is pressing ahead — you’ll find the 10.1N available on Cyberport’s online store.

.XXX web domain registration

It’s almost here. As companies prepare to buy their domain names, the rest of us wait in anticipation to see the classic names that will start to appear.

Wrote on the BBC News’ website
“Companies and celebrities are being given the chance to protect their names from porn hijacking ahead of the launch of the .xxx web domain.

From today, brands can request to have their name blocked from use with the new suffix, which goes live next year.

Existing adult entertainment sites can also submit their application to reserve a spot on .xxx